Policy Impact Analysis - 117/S/4796

Bill Overview

Title: Local News and Broadcast Media Preservation Act of 2022

Description: This bill modifies ownership rules and limitations related to media such as newspapers and broadcast stations. Specifically, the bill repeals specified media ownership limitations and prohibits the Federal Communications Commission from disallowing multiple ownership of radio and television stations. It also prohibits the Federal Trade Commission from considering whether certain media mergers will substantially lessen competition or tend to create a monopoly. Further, the bill creates a four-year safe harbor from antitrust laws for print, broadcast, or digital news companies to collectively negotiate with online content distributors (e.g., social media companies) regarding the terms on which the news companies' content may be distributed by online content distributors.

Sponsors: Sen. Paul, Rand [R-KY]

Target Audience

Population: Consumers and industry stakeholders of media such as newspapers, radio, and television

Estimated Size: 300000000

Reasoning

Simulated Interviews

local radio station manager (Austin, TX)

Age: 45 | Gender: female

Wellbeing Before Policy: 6

Duration of Impact: 20.0 years

Commonness: 5/20

Statement of Opinion:

  • The possibility of increased ownership by large corporations worries me.
  • This policy could lead to less local content and more syndicated material.

Wellbeing Over Time (With vs Without Policy)

Year With Policy Without Policy
Year 1 7 6
Year 2 7 6
Year 3 6 5
Year 5 5 5
Year 10 4 5
Year 20 3 5

journalist for a major newspaper (New York, NY)

Age: 60 | Gender: male

Wellbeing Before Policy: 7

Duration of Impact: 10.0 years

Commonness: 7/20

Statement of Opinion:

  • Increased consolidation might jeopardize journalistic independence.
  • However, collective bargaining could strengthen content negotiations with tech giants.

Wellbeing Over Time (With vs Without Policy)

Year With Policy Without Policy
Year 1 7 7
Year 2 6 6
Year 3 6 5
Year 5 5 4
Year 10 5 3
Year 20 4 3

school teacher and news consumer (Cedar Rapids, IA)

Age: 35 | Gender: female

Wellbeing Before Policy: 6

Duration of Impact: 5.0 years

Commonness: 12/20

Statement of Opinion:

  • I rely on diverse perspectives from local media for balanced news.
  • Losing local voices to conglomerate ownership is concerning.

Wellbeing Over Time (With vs Without Policy)

Year With Policy Without Policy
Year 1 5 6
Year 2 5 6
Year 3 5 5
Year 5 4 5
Year 10 3 4
Year 20 3 4

software engineer (San Francisco, CA)

Age: 29 | Gender: male

Wellbeing Before Policy: 7

Duration of Impact: 10.0 years

Commonness: 15/20

Statement of Opinion:

  • Tech companies' power in content distribution is a growing concern.
  • Collective bargaining seems like a step toward fairer practices.

Wellbeing Over Time (With vs Without Policy)

Year With Policy Without Policy
Year 1 8 7
Year 2 8 7
Year 3 7 7
Year 5 7 7
Year 10 6 6
Year 20 6 5

media company owner (Chicago, IL)

Age: 50 | Gender: male

Wellbeing Before Policy: 8

Duration of Impact: 5.0 years

Commonness: 10/20

Statement of Opinion:

  • This policy could allow for strategic expansion and improved financial health.
  • However, it could also lead to market oversaturation and increased competition.

Wellbeing Over Time (With vs Without Policy)

Year With Policy Without Policy
Year 1 9 8
Year 2 8 8
Year 3 7 7
Year 5 7 7
Year 10 6 6
Year 20 6 6

college student (Los Angeles, CA)

Age: 22 | Gender: other

Wellbeing Before Policy: 5

Duration of Impact: 5.0 years

Commonness: 14/20

Statement of Opinion:

  • Media diversity is more important than ever.
  • This policy could reduce that diversity in the long run.

Wellbeing Over Time (With vs Without Policy)

Year With Policy Without Policy
Year 1 5 5
Year 2 5 5
Year 3 4 5
Year 5 4 5
Year 10 3 4
Year 20 3 4

local newspaper editor (Raleigh, NC)

Age: 39 | Gender: female

Wellbeing Before Policy: 7

Duration of Impact: 15.0 years

Commonness: 8/20

Statement of Opinion:

  • The policy provides opportunities for smaller outlets to gain fairer terms with distributors.
  • There's risk that ownership changes might lead to less local focus.

Wellbeing Over Time (With vs Without Policy)

Year With Policy Without Policy
Year 1 8 7
Year 2 8 6
Year 3 7 6
Year 5 7 5
Year 10 6 5
Year 20 5 5

retired, news consumer (Phoenix, AZ)

Age: 55 | Gender: male

Wellbeing Before Policy: 6

Duration of Impact: 10.0 years

Commonness: 18/20

Statement of Opinion:

  • I've seen local news decline over the years.
  • This policy might accelerate that trend.

Wellbeing Over Time (With vs Without Policy)

Year With Policy Without Policy
Year 1 6 6
Year 2 5 6
Year 3 5 5
Year 5 4 5
Year 10 4 5
Year 20 3 5

social media manager (Denver, CO)

Age: 40 | Gender: female

Wellbeing Before Policy: 7

Duration of Impact: 10.0 years

Commonness: 10/20

Statement of Opinion:

  • The policy could imbalance negotiation power among tech platforms and media companies.
  • There might be positive outcomes for digital media accessibility.

Wellbeing Over Time (With vs Without Policy)

Year With Policy Without Policy
Year 1 8 7
Year 2 7 7
Year 3 7 7
Year 5 7 6
Year 10 6 5
Year 20 5 5

freelance photographer for news outlets (Miami, FL)

Age: 28 | Gender: male

Wellbeing Before Policy: 6

Duration of Impact: 10.0 years

Commonness: 6/20

Statement of Opinion:

  • This could limit the variety of visual content and stories getting out.
  • However, it could also lead to better contracts with tech companies.

Wellbeing Over Time (With vs Without Policy)

Year With Policy Without Policy
Year 1 7 6
Year 2 7 6
Year 3 6 6
Year 5 6 5
Year 10 6 5
Year 20 5 5

Cost Estimates

Year 1: $5000000 (Low: $3000000, High: $7000000)

Year 2: $5000000 (Low: $3000000, High: $7000000)

Year 3: $5000000 (Low: $3000000, High: $7000000)

Year 5: $0 (Low: $0, High: $0)

Year 10: $0 (Low: $0, High: $0)

Year 100: $0 (Low: $0, High: $0)

Key Considerations